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SourcePaid media

Google Ads

Google Ads comes in as a cost and performance source: campaign, ad group, ad and keyword synced to cross against the real sale from your checkout. Sending conversions back to Google is on the roadmap, through their new ingestion API.

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Data collected

Data collected

  • Metrics by campaign, ad group, ad and keyword
  • Asset groups for Performance Max campaigns
  • Account segments and conversions

What it is for

What you can do with it

  • See Google cost and checkout revenue in the same query
  • Measure real return per campaign without relying on the Google dashboard

How to connect

Step by step

  1. Step 1

    Create the Google Ads source and authorize access.

  2. Step 2

    Enter the account identifier to sync.

Frequently asked questions

Do I need Google Analytics for this to work?

No. Collection comes from our pixel and connected sources; Google Ads participates as a cost and performance source.

Other integrations

Meta Ads

Source

Spend, impressions, clicks and results by campaign, ad set, ad and audience breakdown.

View integration

Start measuring what actually becomes revenue

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